by M-Tracker | Oct 22, 2026 | Client work
Client work · 2 min readA client report causes questions when the client cannot quickly tell how things are going, what changed, and what happens next. Lead with one status line. Explain any number that moved. Answer the questions you know they will ask....
by M-Tracker | Oct 22, 2026 | Client work
Client work · 3 min readMost extra revision rounds start before the client sees anything: an unclear brief, no early direction check, and work that was not checked internally. Agree the brief in writing. Show direction early. Check against the brief before...
by M-Tracker | Oct 22, 2026 | Client work
Client work · 2 min readA sign-off sticks when the client knows exactly what they approved and what approval means. Name the version. Say what happens next ("once approved, we build it"). Get it in writing, from the person with authority. When changes come...
by M-Tracker | Oct 22, 2026 | Client work
Client work · 2 min read"Can you just add…" is how projects grow without anyone deciding to grow them. Do not say yes on the spot, and do not say no. Say "Happy to. Let me tell you what it adds." Then send a short change request with the time, cost and new...
by M-Tracker | Oct 22, 2026 | Client work
Client work · 3 min readClients delay approval when they are not sure what to approve, or when approving takes effort. Make it easy. Say exactly what needs approval and by when. Explain what happens to the timeline if it is late. Show what changed since...
by M-Tracker | Oct 22, 2026 | Client work
Client work · 2 min readBefore any deliverable goes to a client, check five things: it meets the brief, it follows the brand rules, every fact and link is right, the format is correct, and someone with fresh eyes has read it. The person who made it does...